Terms and Conditions

Terms & Conditions

About the Collaboration Lab

The Collaboration Lab is an online research community operated by Largo (QuMind Limited) on behalf of Superdrug.

The purpose of the Collaboration Lab is to enable Superdrug to gather feedback, opinions and insights from customers through research activities including surveys, polls, online discussions, idea generation exercises, product testing, diary studies, interviews and focus groups.

By registering to become a member of the Collaboration Lab, you agree to these Terms and Conditions.

Superdrug and Largo reserve the right to update these Terms and Conditions. The latest version will always be available within the community.

Membership Eligibility

Membership of the Collaboration Lab is open only to individuals who:

  • Are aged 18 years or over;
  • Are residents of the United Kingdom or Ireland;
  • Are current Superdrug customers;
  • Hold a valid Superdrug Health & Beautycard account;
  • Can read, understand and communicate effectively in English, as all community activities and communications are conducted in English; and
  • Meet any additional eligibility criteria determined by Superdrug or Largo.

Employment Restrictions

To maintain the independence of our research, membership is not available to individuals who, or whose household members, are employed by:

  • Advertising, publicity, media, promotion or public relations organisations;
  • Market research agencies or marketing consultancies;
  • Health, beauty, personal care or wellness brands; or
  • Health, beauty, pharmacy or wellness retailers, including competitors of Superdrug.

If your employment circumstances change after joining, you agree to notify the Collaboration Lab team as soon as possible.

Registration and Account Information

You agree to:

  • Provide accurate and truthful information when joining and participating;
  • Keep your profile information up to date;
  • Maintain only one account;
  • Keep your login credentials secure.

Superdrug and Largo reserve the right to suspend or terminate memberships where false, misleading or incomplete information has been provided.

Participation

Participation in all research activities is voluntary.

You may choose whether to participate in any activity and may stop participating at any time.

Invitation to a research activity does not guarantee eligibility to participate, as some activities may have specific selection criteria or participant quotas.

Incentives and Rewards

Members may receive Health & Beautycard points or other incentives for participating in selected activities.

Where rewards are offered:

  • Details will normally be communicated before participation begins;
  • Rewards may vary by activity;
  • Rewards will only be awarded where participation requirements have been met;
  • No reward is guaranteed unless explicitly stated.

Superdrug reserves the right to withhold, adjust or remove rewards where participation is incomplete, fraudulent or breaches these Terms and Conditions.

Confidentiality

As a member of the Collaboration Lab, you may be shown information relating to:

  • New products;
  • Packaging concepts;
  • Marketing campaigns;
  • Advertising materials; or
  • Business initiatives.

This information may be confidential.

You agree not to share, publish, discuss, copy, distribute or disclose any confidential information obtained through the Collaboration Lab without prior permission from Superdrug.

Use of Your Contributions

By participating in research activities, you agree that Superdrug and Largo may analyse and use the feedback, comments, ideas, suggestions, photographs, videos and other content you submit for research, insight, product development and business purposes.

Unless otherwise stated, research findings will be reported on an aggregated or anonymised basis.

Community Conduct

Members must behave respectfully when using the Collaboration Lab.

The following are not permitted:

  • Harassment, bullying or threatening behaviour;
  • Offensive, discriminatory or abusive content;
  • Sharing personal information about other members;
  • Impersonating another person;
  • Advertising or promotional activity;
  • Uploading malicious software or files;
  • Posting illegal or infringing content;
  • Providing nonsense responses to open-ended questions;
  • Deliberately disrupting research activities.

Superdrug and Largo reserve the right to remove content or suspend membership where these standards are not met.

Privacy and Data Protection

Personal information will be processed in accordance with the Collaboration Lab's Privacy Policy.

Information collected through the Collaboration Lab will be used primarily for research purposes and community administration.

Suspension and Termination

Superdrug and Largo may suspend or terminate membership where:

  • A member breaches these Terms and Conditions;
  • Eligibility requirements are no longer met;
  • Fraudulent activity is suspected;
  • Multiple accounts are identified; or
  • A member remains inactive for an extended period.

Leaving the Collaboration Lab

You may leave the Collaboration Lab at any time by contacting collaborators@superdrug.com.

Any feedback provided before your membership ends may continue to be used in research reporting in accordance with applicable privacy requirements.

Frequently Asked Questions

To see our Frequently Asked Questions, please click here.